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Marketing Strategies and Risk Assessment

Name: Aathif Shamail I would say the Employment status job and credit history together are the most important predic ve analy c algorithm. If the client is employed and has a high- paying job with a good credit history shows that the client has a tendency to pay the loan o on me and employment history combined with a job shows a level of income, we could put the client in. I also think these data points mi gate the risk of biases as they don't include gender or race. In these data points, a false posi ve will be very expensive for the bank as it will provide the loan based on wrong insights